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Mobile Website Design | Responsive Web Design

INNOVISION

Mobile Website Design | Responsive Web Design

Mobile Website Design by Santa Rosa Agency InnoVision Mobile website design has been a hot topic for years now, alone in Santa Rosa (where we’re based), you’ll find many different opinions as to what you should do when it comes to mobile website design. In years past companies in our industry have suggested having a […]

Mobile Website Design by Santa Rosa Agency InnoVision

Mobile website design has been a hot topic for years now, alone in Santa Rosa (where we’re based), you’ll find many different opinions as to what you should do when it comes to mobile website design. In years past companies in our industry have suggested having a mobile ready website, but fell short of signifying the importance of this. In today’s world, it is a necessity.

Here’s Why:

  • 87% of adults own a cellphone
  • 31% of adults own a tablet
  • More mobile phones will be used to access the internet than desktop computers in 2013
  • 47% of consumers search for services and products on a smartphone
  • 67% of consumers are more likely to purchase from a mobile site than one that is not
  • 80% of consumers use their smartphone or tablet in front of a television (be mobile ready if you’re advertising on TV!)

At InnoVision, We choose to develop our websites with Responsive Design rather than what has become known as a traditional mobile website. For small businesses you would typically choose your most popular 5-10 pages and develop these into your mobile site. With medium size and larger businesses, you would determine what pages are necessary then develop them into a custom mobile solution separate from your main website. After this, you would then choose what devices the mobile website would display on.

With Responsive Website Design, you no longer need to differentiate between pages seen on a desktop or mobile device nor determine what devices see the mobile site or desktop site. Now all of your web pages are accessible  and easily navigated on a desktop, tablet or smartphone device. Responsive Website Design allows your website to respond to the width of the device someone is using to view your website. Programming language will determine what version of the site will be displayed.

Here is how VintageTreeCare.com displays on three devices with Responsive Website Design:

Responsive Website Design

Need another reason? Responsive Website Design is Google’s recommended configuration for a mobile website.

At InnoVision, we feel a mobile website is a necessity. This is the reason every website we build is built responsively. If your website is not mobile friendly, it should be.

Jeff Irvine
Partner at InnoVision