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Your Guide to Effective Marketing Techniques

Your Guide to Effective Marketing Techniques 1

Developing effective marketing techniques can be quite challenging at times as there is a lot of information you need to arm yourself with. Conducting the proper research and working with the right individuals can go a long way toward helping you develop an effective marketing…

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What Does Your Brand Say About You?

What Does Your Brand Say About You? 2

What Impression Are You Making? Building your brand online doesn’t have to be complicated.   As they say, first impression is everything. Nothing is more true when it comes to your brand. Online it’s even harder to come back from a bad first impression which…

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Are You Using Dynamic Number Insertion Call Tracking? If Not, Why Not?

Are You Using Dynamic Number Insertion Call Tracking? If Not, Why Not? 5

First, Let’s Start With What Dynamic Number Insertion Call Tracking? Dynamic Number Insertion (DNI) is advanced call tracking technology. Previously call tracking was designated to stand alone numbers, similar to how the Yellow Pages provided different call tracking numbers for their online directory, different books…

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4 Reasons You Should Always Be Hiring

4 Reasons You Should Always Be Hiring 8

Running a small business of your own is often a rewarding yet challenging venture. One of the most critical challenges faced by smaller companies is having the right employees. Some of the best employee hiring tips can help improve how your company does business. With…

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How Do I Target Qualified Leads on Social Media?

How Do I Target Qualified Leads on Social Media? 10

Entrepreneurs and small business leaders can benefit from learning more about targeting qualified leads on social media. In terms of generating leads, the big four to consider are Facebook, Instagram, Snapchat, and Twitter. Each of these social platforms has their own strengths and weaknesses, but…

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What’s Happening With Facebook Ad Targeting, What You Need To Know

Facebook Ads Company in Sacramento & Petaluma

Facebook Ad Targeting Is Changing, Are You Prepared? Big Changes Are Coming To Facebook Ads, How To Convert Patients & Customers Into Leads Moving Forward   Months ago Mark Zuckenberg spoke in front of Congress about privacy issues resulting from how the political firm Cambridge…

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What Can My Business Do to Make Itself More Accessible to the Deaf Community?

What Can My Business Do to Make Itself More Accessible to the Deaf Community? 13

Interpreting sign language for deaf or the hard of hearing helps for open communications, and in the U.S., it’s regularly legally required. In 1990, the Americans with Disabilities Act set into place measures to forbid discrimination due to someone’s disability. The ADA requires that the…

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3 Examples of Phenomenal Brand Videos That Communicate Their Company’s Mission

3 Examples of Phenomenal Brand Videos That Communicate Their Company's Mission 15

Video advertising is one of the most important forms of marketing for any type of business. In comparison to other forms of static advertisement such as billboards or photos, videos have the ability to catch and hold a viewer’s attention for a longer period of…

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Getting the Most Out of Sales Leads

Getting the Most Out of Sales Leads 20

Sales leads are essentially potential customers, whether individuals or organizations that express interest in your services or goods. Many businesses today have extensive lead generation programs, ranging from advertisements to referrals. However, what most business owners and management have neglected is the importance of leveraging…

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Moz, Majestic, or Ahrefs – Which is Best?

Moz, Majestic, or Ahrefs - Which is Best? 22

When it come to choosing the right business website analytics software, the options in today‚Äôs world are truly endless–to the point where it can actually be a bit overwhelming. You want to get the best view of how your website is doing, but you also…

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